CouponBirds is one of the few coupon websites that can actively collect, label, filter, and verify coupon codes, with over 60 full-time team members dedicated to enhancing coupon quality. By constantly outperforming other coupon platforms in both code quality and discount value, CouponBirds reliably delivers some of the best coupon codes available online. This commitment to user experience has helped our browser extension become one of the top-rated in the industry, earning the trust of everyday shoppers. Through our partnership with Microsoft Shopping and our Featured Partner Program, CouponBirds is also a trusted solution for merchants looking to grow.

High Quality Coupons Backed by Data

To determine which coupon site offers the best coupons, CouponBirds conducts a monthly benchmark study that compares its first listed coupon code with the first result from other coupon sites in Google Search. Each study analyzes 100 popular merchants' searches.

A win is recorded when only one site provides a valid code or when both sites offer valid codes but one delivers a better discount. A tie occurs when neither site has a valid code or both offer the same discount.

Coupon Code Quality Study

From February to April 2025:

  • CouponBirds Wins: 46 (Feb), 46 (Mar), 36 (Apr)

  • Ties: 36 (Feb), 35 (Mar), 38 (Apr)

  • Other sites Win: 18 (Feb), 19 (Mar), 26 (Apr)

On average, CouponBirds outperformed the competition in 43 out of 100 searches, proving our consistent leadership in coupon code quality. We've conducted this study for over seven years and remain committed to one clear goal: delivering the highest quality coupons to our users.

These results are a key reason why CouponBirds remains a go-to source for savvy online shoppers: more valid codes, better discounts, and dependable performance, month after month.

Real Savings Reflected in Customer Reviews

To better understand the shopper experience, CouponBirds analyzed over 99,000 customer reviews from the top 10 highest-rated coupon extensions on the Chrome Web Store between 2019 and 2024.

While only 33% of users in 2024 reported actual savings from coupon extensions, down from over 40% in 2019, four extensions outperformed the average: Cently, Capital One Shopping, PayPal Honey, and CouponBirds. These platforms continue to demonstrate their ability to deliver real, high-quality savings to users.

Chrome Web Store's Favorite Extension of 2024

Since launching in 2021, the CouponBirds extension has grown to serve over 800,000 active users across Chrome, Edge, Firefox, and Safari. Our extension uses powerful algorithms and is supported by a dedicated team of savings experts who help users automatically find, test, and apply the best coupon codes available.

With a 4.9/5 rating on the Chrome Web Store, more than 98% of users left positive reviews, using words like "great," "love," and "saved." Over 9,000 five-star reviews report average yearly savings of $150 per user.

Thanks to this strong user support and feedback, the CouponBirds extension was named the Chrome Web Store Favorite of 2024—an annual recognition of the most beloved extensions on the platform.

Driving Merchant Success Through Microsoft Shopping

Since 2023, CouponBirds has served as a key coupon data provider for Microsoft Shopping, helping users on Microsoft Edge seamlessly access verified coupon codes. This collaboration supports both shoppers and merchants, delivering savings to users while driving increased sales and conversions for brands.

Our internal data shows:

  • 9.23% higher average order value through Microsoft Shopping than CouponBirds

  • 23.39% higher conversion rate compared to CouponBirds

Featured Partner Program: Helping Brands Grow

Through our Featured Partner Program, CouponBirds helps merchants expand reach, boost conversions, and increase brand recognition. Featured brands are promoted across all CouponBirds channels—driving real results.

For example:

  • A fashion brand saw a 40% increase in monthly conversion rate and a 170% jump in sales

  • A hospitality brand experienced a 15% rise in conversion rate and a 31% increase in monthly sales

CouponBirds is more than just a coupon site—it's a trusted platform delivering real savings for shoppers and measurable growth for merchants. Whether you're hunting for deals or growing your brand, CouponBirds is here to help you thrive.

Creative Commons

This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.

Comments